Marketing has changed. Traditional media no longer provides the reach or the influence it once did. Brands must connect with consumers on an experiential level. They are looking at far more options before parting with their money. To get your share of their business you need to find a way to stand out from the noise and clutter of your competition and engage with your prospect in a meaningful way.
The San Antonio Auto & Truck Show is the region’s only consumer show of its kind. Celebrating 50 years, the show takes over the Henry B. Gonzalez Convention Center every year with the eye candy and technological innovation of the latest car and truck models. The Show attracts tens of thousands of enthusiastic consumers each year.
Associating with this highly-anticipated annual show provides its sponsors with extensive reach and tremendous exposure to impact and sell to their target customers.